[Ads-l] creatives

Laurence Horn laurence.horn at YALE.EDU
Mon Jul 23 14:48:46 EDT 2018


I thought so, but more recently (and maybe discussed on the list?) I’ve come across references to “a religious”.  Cf. https://en.wikipedia.org/wiki/Religious_(Western_Christianity).

LH

> On Jul 23, 2018, at 2:08 PM, Galen Buttitta <satorarepotenetoperarotas3 at GMAIL.COM> wrote:
> 
> Isn’t that usage reserved for collectives though (e.g. “the religious prepare for persecution”)?
> 
>> On Jul 23, 2018, at 12:44, Marc Sacks <msacksg at GMAIL.COM> wrote:
>> 
>> "Creative" used this way sounds like an analogue to "religious" as a noun
>> to refer to a person in a religious order.
>> 
>> Marc Sacks
>> 
>> On Mon, Jul 23, 2018 at 11:56 AM, Laurence Horn <laurence.horn at yale.edu>
>> wrote:
>> 
>>> ---------------------- Information from the mail header
>>> -----------------------
>>> Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
>>> Poster:       Laurence Horn <laurence.horn at YALE.EDU>
>>> Subject:      Re: creatives
>>> ------------------------------------------------------------
>>> -------------------
>>> 
>>>> On Jul 23, 2018, at 11:48 AM, Ben Zimmer <bgzimmer at GMAIL.COM> wrote:
>>>> =20
>>>> On Mon, Jul 23, 2018 at 11:38 AM, Mark Mandel =
>>> <mark.a.mandel at gmail.com>
>>>> wrote:
>>>> =20
>>>>>> "The Garage" comprises 14 affordable studios for artists, creatives =
>>> and
>>>>> small businesses
>>>>> =20
>>>>> This is in the text describing a video at
>>>>> https://m.youtube.com/watch?v=3DFg6dNWlqnrY
>>>>> =20
>>>>> VIDEO: Cherry Street Pier, Philly's next revitalized waterfront space
>>>>> =20
>>>> =20
>>>> See the OED3 entry for "creative, n." (revised June 2003). Sense 2, "a
>>>> creative person, a person whose job involves creative work," dates =
>>> back to
>>>> 1938, and cites from 1970 on show the more specific sense in =
>>> advertising:
>>>> "a person who carries out creative work on an advertising campaign, =
>>> esp. a
>>>> copywriter, art director, or designer.=E2=80=9D
>>> 
>>> Indeed, this use of =E2=80=9Ccreative(s)=E2=80=9D immediately conjured =
>>> up Mad Men for me.  I can=E2=80=99t remember if that=E2=80=99s where I =
>>> first encountered it but it may have been.
>>>> =20
>>>> See also Arnold Z.'s 2012 post on the nouning of "creative":
>>>> =20
>>>> https://arnoldzwicky.org/2012/03/12/annals-of-nouning-creative/
>>>> =20
>>>> ------------------------------------------------------------
>>>> The American Dialect Society - http://www.americandialect.org
>>> 
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>>> The American Dialect Society - http://www.americandialect.org
>>> 
>> 
>> ------------------------------------------------------------
>> The American Dialect Society - http://www.americandialect.org
> 
> ------------------------------------------------------------
> The American Dialect Society - http://www.americandialect.org

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