30.2059, Books: Conceptual Blending and the Arts: Warchoł

[The LINGUIST List]

LINGUIST List: Vol-30-2059. Wed May 15 2019. ISSN: 1069 - 4875.

Subject: 30.2059, Books: Conceptual Blending and the Arts: Warchoł

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Date: Wed, 15 May 2019 16:01:13
From: Administration Team [admin at camrbidgescholars.com]
Subject: Conceptual Blending and the Arts: Warchoł

 


Title: Conceptual Blending and the Arts 
Subtitle: An Analysis of Michał Batory’s Posters 
Publication Year: 2018 
Publisher: Cambridge Scholars Publishing
	   http://www.cambridgescholars.com/
	

Book URL: https://cambridgescholars.com/conceptual-blending-and-the-arts/ 


Author: Adam Tomasz Warchoł

Hardback: ISBN:  9781527516625 Pages: 122 Price: U.K. £ 58.99


Abstract:

This book presents an analysis of how the processes described in Conceptual
Blending Theory can be applied in practice, on the basis of Michał Batory’s
posters designed for artistic events. Therefore, it begins with an
introduction of the origins of Conceptual Blending Theory, the very nature and
elements of conceptual blending as a linguistic and mental phenomenon. It also
provides an overview of the models and types of integration networks, which is
followed by an analysis of vital relations that accompany the blending
process. Importantly, the principles constraining Conceptual Blending Theory,
together with the criticism levelled at Fauconnier and Turner’s approach are
put forward. The book then moves on to analyse Michał Batory’s posters in
terms of conceptual blending processes. The blended space is meticulously
discussed and illustrated to show explicitly how two distinct notions are
combined to create a new meaning that is non-computable from the two input
spaces. The interaction that occurs between the inscriptions and images is
very distinct in every single poster. The analysis highlights how Batory’s
artefacts influence people and convey the hidden message, with the use of
strong visual and verbal elements that accompany the blending process.
 



Linguistic Field(s): Cognitive Science


Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=131564




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