Run for the Roses (1940); Come Up Roses; Take Me To Your Leader(1958)

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RUN FOR THE ROSES

   The Run for the Roses=The Kentucky Derby.  The last race may or may not have been legally won by Funny Cide, a New York horse...I've been told that Kentucky wants money for the use of its name, so we have have KFC, Neil Diamond's "Kentucky Woman" isn't played, and no promoted "Kentucky Derby."
   My non-database (NEW YORK EVENING JOURNAL) find of 1939 still holds up.  The many database citations start in 1940.


  Slight Injury Deters Colt In Training; Trainer Fitzsimmons Hopes to Have Son Of Sir Gallahad Ready for Preakness; By the Associated Press; The Washington Post (1877-1954), Washington, D.C.; Apr 18, 1941; pg. 20, 1 pgs

  Andy K Now Doubtful Kentucky Derby Entry; 'Running Out' Habit Unchecked as Proved Saturday at 'Graw; Bimelech Installed 8-5 Future Book Favorite; Pictor Well Liked; By the Associated Press; The Washington Post (1877-1954), Washington, D.C.; Apr 22, 1940; pg. 18, 1 pgs

  22,470 Watch Fighting Fox Win Paumonok; New Mutuel Machine Greeted by Record Crowd at Jamaica; By the Associated Press; The Washington Post (1877-1954), Washington, D.C.; Apr 16, 1940; pg. 17, 1 pgs
("Woodward, whose Belair stud has sent Gallant Fox, Omaha and Johnstown to the winner's circle in the Kentucky Debry, came up with another first-rate hope when Fenelon, a game son of Sir Gallahad III and eligible for this year's run for the roses,...")

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COME UP ROSES

"Everything's coming up roses!"
--Mama, in GYPSY (now being revived on Broadway with Bernadette Peters)

   OED has 1969 for "come up roses."  No one at OED saw or heard of GYPSY?  The show, starring the great Ethel Merman, opened on Broadway 21 May 1959.  These first two hits are after that date.


  Display Ad 128 -- No Title; New York Times (1857-Current file), New York, N.Y.; Jun 7, 1959; pg. 126, 1 pgs
(Song title from GYPSY--ed.)

  DiMaggio Sees Yanks In Rebound; By Dave Brady Staff Reporter; The Washington Post and Times Herald (1954-1959), Washington, D.C.; May 31, 1959; pg. C4, 1 pgs
("JOE DIMAGGIO says everything may begin coming up roses for the Yankees any day now.")

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THE CUSTOMER IS ALWAYS RIGHT

  The WASHINGTON POST and even the CHRISTIAN SCIENCE MONITOR are both destroying the NEW YORK TIMES.


  PUBLICITY MEN ASK FOR CLEAN NEWS METHODS; Speeches on Journalism at Big Toronto Convention of World Organization Also Call for Honesty in Advertising AID TO COMMON GOOD; Christian Science Monitor (1908-Current file), Boston, Mass.; Jun 23, 1914; pg. 1, 2 pgs
Pg. 2 (from W. A. Shryer of Detroit):  "If 50 per cent of our business men could be made to really understand how infinitely profitable it is to practice the axiom 'the customer is always right,' profits from advertising would increase far beyond any point of concern regarding waste."

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TAKE ME TO YOUR LEADER

   Fred Shapiro asked about this.


  'TAKE ME TO YOUR LEADERS'; New York Times (1857-Current file), New York, N.Y.; Jan 11, 1959; pg. E3, 1 pgs

  THE DISTRICT LINE; Odds and Ends From A Columnist's Cuff; by BILL GOLDI; The Washington Post and Times Herald (1954-1959), Washington, D.C.; Dec 29, 1958; pg. B14, 1 pgs

  An Atomic Lab Holds Open House; -- HERBERT MITGANG.; New York Times (1857-Current file), New York, N.Y.; Nov 16, 1958; pg. SM30, 2 pgs

  Hat Bar Hats Undergo A Revolution in Styling; By NAN ROBERTSON; New York Times (1857-Current file), New York, N.Y.; Sep 5, 1958; pg. 20, 1 pgs

  Display Ad 27 -- No Title; The Washington Post and Times Herald (1954-1959), Washington, D.C.; Aug 27, 1958; pg. B1, 1 pgs
(An ad for The First Federal Savings in Washington.  Two aliens have apparently come to earth to do banking.  "The friendly service to savers at First Federal is 'out of this world' too!"  The top of the ad reads "TAKE ME TO YOUR LEADER.")