"how thin you slice it" and Al Smith

[Sam Clements]

While Al may have actually said it first(I've found him using the term "baloney" to mean phoney in the 1920's,), ProQuest yields

26 Sept., 1927 pg A7

(Talking about films--sc)

>>Gene(Morgan-ed) has a more musicianly band than before, several of the members remaining form the erstwhile Revelers' organization.  The Morganatic quip still serves in the introduction of numbers:  "Next," he remarks, "we shall hear, 'No Matter How Thin You Slice it, it's Still Baloney.' "