chard

[Charles Doyle]

One of the Food Channel shows features a youngish woman named Robin Miller. Yesterday she cooked up a (fancy) mess of greens, namely CHARD (that is, Swiss chard). Consistenty, emphatically, and repeatedly she pronounced the word [Sard], bringing to my mind the ingesting of broken glass! I can discover no dictionary that gives that pronunciation; all they show is [tSard].

May I assume that [Sard] is just one of those Frenchy affectations beloved of gourmet cooks--like [andiv] for "endive" (which at least is recorded in the dictionaries)--or is the pronunciation [Sard] an actual feature of some dialect?

--Charlie
_____________________________________________________________

------------------------------------------------------------
The American Dialect Society - http://www.americandialect.org