Mark Rotblat rotblat at HAAS.BERKELEY.EDU
Thu Mar 29 04:46:55 UTC 2007

Many in the press are talking about the next presidential race as being the
first YouTube election.  Already all presidential hopefuls have video
publishing ID's in sites such as YouTube.  And now that it's not just
professional videos being launched in the webspace (seen after the Hillary
1984 video published on YouTube by ParkRidge47), we're seeing any individual
with a camera and an opinion can be a contributor.

The term "politubing" is gaining popularity to describe the act of watching,
creating or using online videos for political campaigning.

The term "politubing" was first coined by a blogger on TubeMogul.com
<http://www.tubemogul.com/blog/> , a web video analytics company that was
tracking and trending the viewership of the web videos published by the
leading presidential candidates. TubeMogul <http://www.tubemogul.com/>  was
subsequently picked up by Andrew
<http://en.wikipedia.org/wiki/Andrew_Sullivan>  Sullivan on his political
blog, The Daily Dish <http://andrewsullivan.theatlantic.com/> , which is
part of the Atlantic Monthly <http://en.wikipedia.org/wiki/Atlantic_Monthly>

Politubing is starting to be quoted in the press as seen in the examples of
New Hampshire Public Radio article: http://www.nhpr.org/node/12477

The American Dialect Society - http://www.americandialect.org

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