rebranding

[Dan Goncharoff]

Old News:

The economist: Volume 349
http://bit.ly/iYHKc6
1998 - Snippet view

And on November 14th, the 50th birthday of Prince Charles will cast a
spotlight on the most audacious rebranding yet attempted— the attempt
to transform the image of the heir to the throne. The death of Diana,
Princess of Wales in ...

On Wed, Jun 1, 2011 at 4:46 PM, Jonathan Lighter <wuxxmupp2000 at gmail.com> wrote:
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> Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
> Poster:       Jonathan Lighter <wuxxmupp2000 at GMAIL.COM>
> Subject:      rebranding
> -------------------------------------------------------------------------------
>
> "Rebranding" was mentioned here in 2005 as it related to dreaming up new
> municipal slogans.
>
> CNN today has been talking at length about Saran Palin's "rebranding," her
> presumed attempt to "rebrand (herself)," and her "rebranding (bus) tour."
>
> It refers to improving one's public image in an obvious and profound way.
>
> JL
> --
> "If the truth is half as bad as I think it is, you can't handle the truth."
>
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