brand = 'public image and reputation'

[Jonathan Lighter]

A few days ago I took note of  the statement, "This goes right to the
heart of Herman Cain's brand."

JL

On Wed, Nov 9, 2011 at 10:38 AM, Jonathan Lighter
<wuxxmupp2000 at gmail.com> wrote:
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> Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
> Poster:       Jonathan Lighter <wuxxmupp2000 at GMAIL.COM>
> Subject:      brand = 'public image and reputation'
> -------------------------------------------------------------------------------
>
> Cf. our earlier discussion of "rebranding."
>
> CNN asks a guest about Herman Cain's image problem: "At what point
> does that begin to hurt the Republican party brand?"
>
> What makes it cringe-worthy is its open suggestion - or refreshingly
> frank admission, depending on your viewpoint - that major political
> parties exist chiefly to market and sell  "products" to consumers by
> any and all legal means - rather like the manufacturers of patent
> laxatives, to choose only the most obvious example.
>
> Of course, that is what many voters want: "You can't go wrong with the
> brand you trust."
>
> JL
> --
> "If the truth is half as bad as I think it is, you can't handle the truth."
>
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--
"If the truth is half as bad as I think it is, you can't handle the truth."

------------------------------------------------------------
The American Dialect Society - http://www.americandialect.org