[Ads-l] greatest thing since sliced bread (1951)

[W Brewer]

     And so, the ultimate question is, when was the marketing of sliced
bread loaves introduced? And what's the big deal about sliced bread? Great
inventions in history should rather be measured by comparison with the
electric pop-up toaster, quod laetificavit juventutem meam.
     Anyway, Otto Rohwedder, Gustav Papendick, W.E. Long: legendary
bread-slicing pioneers, without whom I could never have grown up on Wonder
Bread.
     July 7  (1928):  "National Sliced Bread Day"?!?

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The American Dialect Society - http://www.americandialect.org