[Ads-l] Chegg

[Baker, John]

Chegg has a registered service mark for “a smarter way to student.”  They also formerly had a registered mark for “a better way to student,” but that mark is abandoned.


John Baker


From: American Dialect Society <ADS-L at LISTSERV.UGA.EDU> On Behalf Of Laurence Horn
Sent: Thursday, April 30, 2020 5:06 PM
To: ADS-L at LISTSERV.UGA.EDU
Subject: Re: Chegg

So did they register a trademark for the "Smarter way to student" slogan,
or more generally for the use of "student" as a verb? Presumably they
weren't allowed to register "student" per se. As for "Everything is
figureoutable" is apparently also the title of a "New York Times #1
Bestseller" that I must have missed last fall:
https://everythingisfigureoutable.com/<https://everythingisfigureoutable.com>.

LH

On Thu, Apr 30, 2020 at 2:25 PM MULLINS, WILLIAM D (Bill) CIV USARMY CCDC
AVMC (USA) <0000099bab68be9a-dmarc-request at listserv.uga.edu<mailto:0000099bab68be9a-dmarc-request at listserv.uga.edu>> wrote:

> Chegg is an online site for getting help with homework, renting textbooks,
> and such. On their front page:
>
> "Everything is figureoutable."
> "A Smarter way to Student ® "
>
> ------------------------------------------------------------
> The American Dialect Society - http://www.americandialect.org<http://www.americandialect.org>
>

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The American Dialect Society - http://www.americandialect.org<http://www.americandialect.org>

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The American Dialect Society - http://www.americandialect.org