[Ads-l] "-forward"

[Ben Zimmer]

The "-forward" suffix has come up here from time to time. Back in 2010,
Arnold Zwicky alerted us to this Language Log post by Mark Liberman, "X
forward" (discussing "fashion-forward," "fruit-forward," etc.):

http://languagelog.ldc.upenn.edu/nll/?p=2179

More recently, JL brought up "plant-forward diet" in 2023, and Garson
antedated "fashion-forward" to 1930.

https://listserv.linguistlist.org/pipermail/ads-l/2023-December/164628.html
https://listserv.linguistlist.org/pipermail/ads-l/2023-December/164635.html

--bgz

On Mon, Apr 28, 2025 at 4:14 PM Jonathan Lighter <wuxxmupp2000 at gmail.com>
wrote:

> The suffix may have been discussed here, but I don't see it.
>
> Anyway, this compound is new:
>
> 2025 _Deadline: White House_ (MSNBC TV) (Apr. 28):  He's also saying things
> like "I rule the country" and "I rule the world," which seems very
> autocracy-forward.
>
>
>

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