[Corpora-List] medication pronunciations

[Angus Grieve-Smith]

On Sat, 29 Mar 2008, Dr DJ Hatch wrote:

> Mike Maxwell and Lucian Galescu  may well have just offered the most
> persuasive argument in favour of literacy I¹ve come across.

 	To me it sounds like the most persuasive argument against 
trademarking and branding that I've seen.  The problem wouldn't exist if 
the drug companies put enough effort into pronouncability and auditory 
distinctiveness, and didn't find it necessary to differentiate their own 
product so dramatically from their competitors'.

 					-Angus B. Grieve-Smith
 					grvsmth at panix.com
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