Book notice: Applied Cultural Linguistics

Harold Schiffman hfsclpp at
Wed Jun 6 14:33:46 UTC 2007

Applied Cultural Linguistics
Implications for second language learning and intercultural communication
Series Title: Converging Evidence in Language and Communication Research 7
2007 John Benjamins,

Editor: Farzad Sharifian
Editor: Gary B Palmer


Research in the relatively new field of cultural linguistics has
implications for second language learning and intercultural communication.
This volume is the first of its kind to bring together studies that examine
the implications for applied programs of research in these domains.
Collectively, the contributions explore the interrelationship between
language, culture, and conceptualisations. Each study focuses on a different
language-and-culture. The languages-cultures studied include Japanese,
Chinese, Arabic, Persian, English, Aboriginal English and African English.
The particular conceptual bases of the contributions range from theories of
embodiment and conceptual metaphors to theories of schemas and cultural
scripts. Several authors directly address the application of their
observations to the fields of second language/dialect learning and
intercultural communication, while others first present a theoretical
analysis and then explore its practical implications. Collectively, the
contributions establish a novel direction for research in applied

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