[lg policy] blogging for pay

[Dennis Baron]

There's a new post on the Web of Language:

Blogging for pay

The Federal Trade Commission has issued new rules requiring bloggers  
to disclose any compensation they may receive for product placements,  
endorsements, and testimonials.

According to the FTC rules, after December 1, "the post of a blogger  
who receives cash or in-kind payment to review a product is considered  
an endorsement. Thus, bloggers who make an endorsement must disclose  
the material connections they share with the seller of the product or  
service."

Read the rest of this post, with its shocking revelations, on the Web  
of Language: http://www.illinois.edu/goto/weboflanguage

And don't forget to subscribe to the Web of Language so you can get  
prompt notification of new posts and comments.
____________________
Dennis Baron
Professor of English and Linguistics
Department of English
University of Illinois
608 S. Wright St.
Urbana, IL 61801

office: 217-244-0568
fax: 217-333-4321

http://www.illinois.edu/goto/debaron

read the Web of Language:
http://www.illinois.edu/goto/weboflanguage








-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://listserv.linguistlist.org/pipermail/lgpolicy-list/attachments/20091007/8bc4db70/attachment.htm>
-------------- next part --------------
_______________________________________________
This message came to you by way of the lgpolicy-list mailing list
lgpolicy-list at groups.sas.upenn.edu
To manage your subscription unsubscribe, or arrange digest format: https://groups.sas.upenn.edu/mailman/listinfo/lgpolicy-list