[lg policy] CREDIT: Courtesy of YouTube YouTube provided more clarity about how it determines when videos with “vulgarity and inappropriate language” are eligible for ads — and which words and usage contexts it deems just freaking advertiser-unfriendly. The Google-owned video site has long had a policy specifying that videos that include profanities and strong language may be “demonetized,” or stripped of ads. But content creators have been frustrated about the opacity of the guideline, wondering WTF is kosher and what could result in them losing them revenue. Now YouTube has spelled out in more detail what’s allowed in ad-supported videos, in a video posted last week on the site’s Creator Insider channel. YouTube classifies usage of profanities and harsh language in three tiers: one, words that are safe in ad-supported content; two, usage that will potentially result in advertisers blocking ads; and three, usage that’s completely unmonetizable. In the “totally safe” cate

Harold Schiffman haroldfs at gmail.com
Tue Jan 15 11:24:28 EST 2019


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 Harold F. Schiffman

Professor Emeritus of
 Dravidian Linguistics and Culture
Dept. of South Asia Studies
University of Pennsylvania
Philadelphia, PA 19104-6305

Phone:  (215) 898-7475
Fax:  (215) 573-2138

Email:  haroldfs at gmail.com
http://ccat.sas.upenn.edu/~haroldfs/

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