29.3026, Confs: Anthro Ling, Applied Ling, Disc Analysis, Pragmatics, Socioling/China

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LINGUIST List: Vol-29-3026. Fri Jul 27 2018. ISSN: 1069 - 4875.

Subject: 29.3026, Confs: Anthro Ling, Applied Ling, Disc Analysis, Pragmatics, Socioling/China

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Date: Fri, 27 Jul 2018 13:06:56
From: Daniel Perrin [daniel.perrin at bluewin.ch]
Subject: Folk Pragmatics: Word of the Year Initiatives

Folk Pragmatics: Word of the Year Initiatives 
Short Title: WoTY 

Date: 09-Jun-2019 - 14-Jun-2019 
Location: Hong Kong, China 
Contact: Daniel Perrin 
Contact Email: daniel.perrin at bluewin.ch 
Meeting URL: https://pragmatics.international/page/HongKong 

Linguistic Field(s): Anthropological Linguistics; Applied Linguistics; Discourse Analysis; Pragmatics; Sociolinguistics 

Meeting Description: 

Folk Pragmatics
Understanding the Demarginalizing Potential of the Word of the Year

Daniel Perrin, Zurich University of Applied Sciences

Word of the year initiatives can increase society’s awareness of the role
language plays in everyday life. By reflecting on the public discourse of the
previous twelve months, words of the year can shed light on what moved people
most and what makes a society tick. The public interest in such folk
pragmatics contributes to demarginalizing (applied) linguistics and pragmatics
in public discourse. Therefore, it comes as no surprise that academic
conferences on the topic, e.g. the “Key Words Conferences” in Warsaw 2017 and
2018, demonstrate the growing interest of scholars in this area where academic
disciplines and fields such as applied linguistics and pragmatics are tangible
for society-at-large.

In our panel, we critically discuss word of the year evaluation and
dissemination processes around the globe. By doing so, we focus on three risks
of word of the year initiatives as a form of folk pragmatics. First, processes
based merely on public or language professionals’ propositions are highly
engaged with society-at-large but lack grounding in empirical data and
transparent evaluation methods. Second, processes that exclusively draw on
corpus data and research methods risk excluding the topical view of
society-at-large and language professionals. Third, the inherent need for
funding and promoting word of the year initiatives bears the risk of getting
absorbed by exhaustive engagements with social media and community management.

The contributions of this panel define key concepts of word of the year
initiatives; explain evaluation processes for the words of the year in
specific, mostly national contexts; analyze the interplay of stakeholders such
as academic and non-academic institutions (e.g., publishers and media),
communities (e.g., subscribed followers of initiatives), resources (e.g.,
linguistic databases), and processes (e.g., corpus-based evaluation methods)
involved. We conclude the panel presentations by discussing advantages and
difficulties of transgressing and disciplinary boundaries and combining (folk)
linguistic epistemes in and beyond academia with popular word of the year


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