Nochnoi dozor film release in U.S.

[David Borgmeyer]

I don’t think it is at all a “botched mix of Latin and Cyrillic characters.”
  It is simply a transliteration with the Latin Ns inverted to provide an
exotic, foreign feel – like inverting the letter R or the substitution of
“SH” for “W”, for example. I doubt the person who did it even knows Cyrillic
characters for what they are.  Of course, non-Russian readers don’t
understand it, either in Latin or Cyrillic characters, but don’t most
foreign films include the original title (transliterated, if necessary) in
promotional materials?

DB


>From: Jeanette Owen <Jeanette.Owen at ASU.EDU>
>Reply-To: Slavic & East European Languages and Literature list
><SEELANGS at LISTSERV.CUNY.EDU>
>To: SEELANGS at LISTSERV.CUNY.EDU
>Subject: [SEELANGS] Nochnoi dozor film release  in U.S.
>Date: Wed, 8 Jun 2005 14:03:22 -0700
>
>The NY Times online has an ad the release of "Nochnoi dozor" in the U.S.
>The trailer is up on the web at the following address:
>
>http://www.apple.com/trailers/fox_searchlight/night_watch/
>
>The official website has a small set of photos, some bios of the
>director and actors, a forum, and so on.
>
>The site says the film will be showing in select cities in the U.S.
>starting July 29th, though it does not specify which cities.
>
>Just to complain a bit, can anyone tell me why the film studio would use
>a botched mix of Latin and Cyrillic characters to give the feel of an
>authentic Russian title instead of simply using the real title in
>Cyrillic? I can't see that what they have would make any more sense to
>someone who doesn't read Russian than the real Russian.
>
>
>
>Jeanette Owen
>Assistant Professor of Russian
>Department of Languages and Literatures
>Arizona State University
>
>(480) 965-4599
>
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