Translation question clarification (more about HACK)

[Timothy D. Sergay]

That is, something interesting has occurred with "hack" in the term "hack 
piece," "hack writer," "hack journalism": The "hireling" sense relates to 
"hackney" ("horse let out for common hire", but with time the sense of 
"attack" piece, i.e., negative, defamatory journalism, has been solidified, 
I think, strictly because of the accidental homophony with the verb "hack," 
and the noun "hack" (i.e., a chopping blow), to cut or chop at something. 
I.e.,  "This isn't journalism, but a hack meant to attack Obama."

Tim

----- Original Message ----- 
From: "Sarah Hurst" <sarahhurst at ALASKA.NET>
To: <SEELANGS at BAMA.UA.EDU>
Sent: Monday, June 18, 2007 3:01 PM
Subject: Re: [SEELANGS] Translation question clarification


> Those kinds of articles would indeed be called paid advertisements or
> referred to as copywriting/PR. But I think the concept being described is
> different because it aims to deceive the reader into thinking it's not an
> advertisement, as I understand it. Like product placement in a movie. You
> read an article thinking it's an objective review when actually it's a 
> puff
> piece - also a good suggestion from someone. But there are even more
> sinister aspects if it's not a product but an article about a politician,
> for example, presented as news.
>
> Sarah Hurst
>
> -----Original Message-----
> From: SEELANGS: Slavic & East European Languages and Literatures list
> [mailto:SEELANGS at BAMA.UA.EDU] On Behalf Of Vanchu, Anthony J. 
> (JSC-AH)[TTI]
> Sent: Monday, June 18, 2007 9:41 AM
> To: SEELANGS at BAMA.UA.EDU
> Subject: Re: [SEELANGS] Translation question clarification
>
> These sorts of "articles," which I occasionally see in some US
> newspapers and magazines, are usually labeled at the top and bottom with
> the words "Advertisement" or "Paid Advertisement."  Depending on the
> reputability of the publication, those words are to greater and lesser
> degrees prominent...
>
> But I don't know what the correct journalistic term for them would be.
>
> Tony Vanchu
>
> Dr. Anthony J. Vanchu
> Director, JSC Language Education Center
> TechTrans International, Inc.
> NASA Johnson Space Center
> Houston, TX
> anthony.j.vanchu at nasa.gov
> Phone:  (281) 483-0644
> Fax:  (281) 483-4050
>
>
> -----Original Message-----
> From: SEELANGS: Slavic & East European Languages and Literatures list
> [mailto:SEELANGS at BAMA.UA.EDU] On Behalf Of Sarah Hurst
> Sent: Monday, June 18, 2007 12:30 PM
> To: SEELANGS at BAMA.UA.EDU
> Subject: Re: [SEELANGS] Translation question clarification
>
> But I presume their copywriting goes into brochures etc. and isn't
> disguised as a news article? I'm not sure there's a specific term for an
> article paid for by a company but not acknowledged as such.
>
> Sarah Hurst
>
> -----Original Message-----
> From: SEELANGS: Slavic & East European Languages and Literatures list
> [mailto:SEELANGS at BAMA.UA.EDU] On Behalf Of Genevra Gerhart
> Sent: Monday, June 18, 2007 9:20 AM
> To: SEELANGS at BAMA.UA.EDU
> Subject: Re: [SEELANGS] Translation question clarification
>
> Friends who write for money say:  I write copy for such and such a
> company.
>
> Genevra Gerhart
>
> ggerhart at comcast.net
>
> www.genevragerhart.com
> www.russiancommonknowledge.com
>
>
>
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