"in it to win it"

Dan Goncharoff thegonch at GMAIL.COM
Sat Dec 29 17:29:13 UTC 2012

The NY Lottery used the phrase "You gotta be in it to win it" to market
Lotto back in the early 80s.


On Sat, Dec 29, 2012 at 12:18 PM, Jonathan Lighter
<wuxxmupp2000 at gmail.com>wrote:

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> Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
> Poster:       Jonathan Lighter <wuxxmupp2000 at GMAIL.COM>
> Subject:      "in it to win it"
> -------------------------------------------------------------------------------
> Hillary Clinton gave this phrase fifteen minutes of fame back in 2008.
> On February 23, 1942, Dennis Flynn Chandler of Oklahoma City was awarded a
> copyright for the words and melody of "We're in it to Win it."
> The popular Arthur Guy Empey's patriotic play "Pack Up Your Troubles"
> (1918) includes the song, "Our Country's in it Now, We've Got to Win it
> Now," with lyrics by Empey.
> (Also featured are the toe-tapping "Liberty Statue is Looking Right at You"
> and "Your Lips are No Man's Land but Mine.")
> GB shows the phrase gaining print traction during the 1990s.
> JL
> --
> "If the truth is half as bad as I think it is, you can't handle the truth."
> ------------------------------------------------------------
> The American Dialect Society - http://www.americandialect.org

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